Zigment
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Case Study
Trust & security
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Conversational Revenue Orchestration for Wellness and Fitness

A prospect messaging a studio from a phone in the evening

The reel hit. She slid into the DM at eleven at night.It was still unread on Friday.

Zigment answers every DM and enquiry the moment it lands, handles the questions about coaches, batches, pricing and the cancellation policy, and books the trial inside the conversation. From the first reel response to the renewed membership. Powered by the Conversation Graph.

Most of your intent arrives in DMs. Most of it never gets answered.

Your front desk closes at nine. The member relationship does not. Half the DMs are unread by Friday, and the intent has moved on by then.

Three places it costs you:

01

First response.

The prospect asks at eleven about timings, the trial pass and the no-contract option. The desk opens at nine.

A prospect browsing a studio's schedule on a phone

One member relationship.Held across the whole membership.

A prospect messaging a fitness studio

When the DM lands, your agent is already there.

Whatever the hour. Your agent answers questions about coaches, batches, pricing, the trial pass and the cancellation policy, in the prospect's language, and books the trial class inside the conversation.

Omnichannel Agents
A coach greeting a new member

The serious prospect reaches the right studio, already understood.

Your agent reads intent, goal and budget signal, routes the serious prospect to the right studio and coach with the full transcript attached, and keeps the casual browser warm without burning front-desk hours.

Conversational Intelligence
A member training with a coach

The conversation does not end when the membership starts.

The check-in after session three, the renewal nudge before expiry, the win-back when attendance drops, the next-tier upsell when the goal shifts. The member who used to lapse silently is now a conversation.

Workflow Orchestration

The numbersa retention team would notice.

40%
higher conversion on inbound demand.
80%
less manual front-desk effort on browsers.
3x
ROI on Zigment itself.
4 wks
to live.

Two ways wellness brands put Zigment to work.

A prospect booking a trial class

Convert and Qualify

Answer every enquiry the moment it lands, handle the coach and pricing questions, and book the trial inside the conversation.

A member and coach reviewing progress

Retain and Grow

Hold the conversation across the member lifetime. Check-ins, renewals, win-backs and the next-program upsell on one thread.

Every conversation makes the next one smarter.None of it leaves your control.

One memory per member.

One memory per member.

Every DM, booking and session on one continuous timeline.

Context that travels.

Context that travels.

The conversation follows the member across every channel. Never from zero.

Signal back to your stack.

Signal back to your stack.

Intent and outcome flow into your CRM as structured, usable data.

Compliance:

  • HIPAA Compliant
  • ISO 27001
  • AICPA SOC
  • GDPR

Every DM your front desk leaves unread is a membership someone else sells.

A live demo on your own funnel. Your channels, your languages, your booking platform.

A studio team welcoming members